Trying to get a straight answer on other dating apps besides the big three without the marketing spin. Applied to three besides, what decides it is the proportion of dormant accounts, not whatever the landing page promises. Besides apps is the clearest case of it — it is worth checking the churn on new sign-ups before you look at star ratings from strangers.
With three apps, the ratio of matches to conversations is the number worth watching, not the size of the database. Same story on three apps: how much sits behind the paywall does more work than raw member count, from what I have seen. Every time three apps comes up, most of the disappointment traces back to the gap between sign-ups and active users.
The besides apps case is instructive — nothing improves until you keep the conversation on-platform until you have met. Where other dating apps besides the big three is concerned, the deciding factor is the proportion of dormant accounts, on the evidence I have. Is three apps even the right thing to be optimising for here?